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Search engine optimization is the key to getting your website ranked right up there with the best. By taking cognizance of and implementing the six essentials of search engine optimization, website owners could easily acquire a much higher ranking for their website. Here are 6 things you can do to help your website catch the “eye of the spider” and send its rankings soaring upwards…

Google Page rank (correctly PageRank) is important in building traffic to your website for a number of reasons. Before we discuss why, here is quick heads up on how it works. Page Rank is based on links between your site and other sites, in fact specifically between web pages, since it is links between individual pages rather than complete websites that interests Google.